{"title":"NORMAL HAIR","description":"\u003cp\u003eKeep your scalp healthy and your hair soft and shiny with our star Phyto Paris products: \u003cstrong\u003ePolleine Pre-Shampoo\u003c\/strong\u003e with \u003cstrong\u003e10 purifying essential oils, Hair Scrub,\u003c\/strong\u003e and the\u003cstrong\u003e DOUCEUR range\u003c\/strong\u003e with prebiotics.\u003c\/p\u003e","products":[{"product_id":"phyto-plage-the-icon-protective-oil-100ml","title":"The Icon Protective Oil","description":"\u003cp data-start=\"0\" data-end=\"261\"\u003eMore than just protection, the PLAGE Oil is a beautifying treatment that \u003cstrong\u003enourishes the hair fibre\u003c\/strong\u003e while delivering a \u003cstrong\u003eglossy shine\u003c\/strong\u003e. Its lightweight texture and sun-kissed fragrance wrap around the hair, leaving it soft, supple, and luminous.\u003c\/p\u003e\n\u003cp data-start=\"263\" data-end=\"590\"\u003eHair is protected from the damaging effects of UV rays, salt, chlorine, and sand, while colour is helped to \u003cstrong\u003estay vibrant for longer\u003c\/strong\u003e. At the heart of the formula, \u003cstrong\u003ecalendula extract\u003c\/strong\u003e nourishes and softens the hair fibre, while \u003cstrong\u003ekaranja oil\u003c\/strong\u003e helps protect with its \u003cstrong\u003eantioxidant\u003c\/strong\u003e properties. An added \u003cstrong\u003eUV filter\u003c\/strong\u003e provides further defence.\u003c\/p\u003e\n\u003cp data-start=\"592\" data-end=\"690\"\u003eThe ultimate summer essential, in a travel-friendly size—perfect for slipping into your beach bag.\u003c\/p\u003e\n\u003cp data-start=\"692\" data-end=\"745\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cstrong\u003eSilicone-free. Sulfate-free. Water-resistant formula.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Phyto","offers":[{"title":"100ml","offer_id":54359367221577,"sku":"14301","price":24.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1009\/4444\/5769\/files\/packshot_huile-solaire_phytoplage_phyto.avif?v=1779619079"},{"product_id":"phyto-laque-hairspray-medium-to-strong-hold-150ml","title":"Hairspray Medium to Strong Hold","description":"\u003cdiv class=\"\" data-turn-id-container=\"request-WEB:690f61fe-d2c6-4405-9ded-afb0668468bb-24\" data-is-intersecting=\"true\"\u003e\n\u003cdiv class=\"relative w-full overflow-visible\"\u003e\n\u003csection class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto R6Vx5W_threadScrollVars scroll-mb-[calc(var(--scroll-root-safe-area-inset-bottom,0px)+var(--thread-response-height))] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" data-turn-id=\"request-WEB:690f61fe-d2c6-4405-9ded-afb0668468bb-24\" data-turn-id-container=\"request-WEB:690f61fe-d2c6-4405-9ded-afb0668468bb-24\" data-testid=\"conversation-turn-50\" data-scroll-anchor=\"false\" data-turn=\"assistant\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:var(--thread-content-margin-xs,calc(var(--spacing)*4))] @w-sm\/main:[--thread-content-margin:var(--thread-content-margin-sm,calc(var(--spacing)*6))] @w-lg\/main:[--thread-content-margin:var(--thread-content-margin-lg,calc(var(--spacing)*16))] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col gap-4 grow\"\u003e\n\u003cdiv data-message-author-role=\"assistant\" data-message-id=\"6e830f75-c988-4afa-9699-d580e3a0b953\" dir=\"auto\" data-message-model-slug=\"gpt-5-5\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal outline-none keyboard-focused:focus-ring [.text-message+\u0026amp;]:mt-1\" data-turn-start-message=\"true\" tabindex=\"0\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert wrap-break-word w-full light markdown-new-styling\"\u003e\n\u003cp data-start=\"0\" data-end=\"265\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eThe LAQUE \u003cstrong\u003epropellant-free botanical hairspray\u003c\/strong\u003e delivers \u003cstrong\u003elong-lasting strong hold\u003c\/strong\u003e while enhancing styling without leaving hair stiff or sticky. At the heart of the formula, lacquer gum—a natural resin—provides\u003cstrong\u003e control, definition, and shine\u003c\/strong\u003e without weighing the hair down.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Phyto","offers":[{"title":"150ml","offer_id":54359489937737,"sku":"19634","price":19.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1009\/4444\/5769\/files\/packshot_laque-bleue_phyto.avif?v=1779619374"},{"product_id":"phyto-laque-hairspray-light-hold-150ml","title":"Hairspray Light Hold","description":"\u003cp\u003eThis \u003cstrong\u003epropellant-free botanical\u003c\/strong\u003e \u003cstrong\u003ehairspray\u003c\/strong\u003e provides long-lasting\u003cstrong\u003e light and natural\u003c\/strong\u003e \u003cstrong\u003ehold \u003c\/strong\u003efor sensitive hair while enhancing styling without leaving hair stiff or sticky. At the heart of the formula,\u003cstrong\u003e silk protein\u003c\/strong\u003e helps protect the hair fibre while providing control and\u003cstrong\u003e leaving hair\u003c\/strong\u003e \u003cstrong\u003esoft, smooth, and silky\u003c\/strong\u003e to the touch.\u003c\/p\u003e","brand":"Phyto","offers":[{"title":"150ml","offer_id":54359525130569,"sku":"2304","price":19.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1009\/4444\/5769\/files\/packshot_laque-rouge_phyto.avif?v=1779619337"},{"product_id":"phyto-softness-shampoo","title":"SOFTNESS Shampoo","description":"\u003cp data-start=\"0\" data-end=\"435\"\u003eThe SOFTNESS shampoo\u003cstrong\u003e gently cleanses hair for the whole family* \u003c\/strong\u003ewithout stripping the scalp. Hair feels soft, supple and healthy-looking with enhanced natural shine. Enriched with a \u003cstrong\u003eprebiotic complex \u003c\/strong\u003eto help maintain the scalp’s natural balance, the caring formula supports long-lasting comfort and hydration with every wash. \u003cstrong\u003eOat milk \u003c\/strong\u003ehelps soften and smooth the hair fibre, and \u003cstrong\u003ewhite mallow extract\u003c\/strong\u003e leaves hair looking twice as shiny.\u003c\/p\u003e\n\u003cp data-start=\"439\" data-end=\"488\"\u003e\u003cstrong\u003eSilicone-free and free from sulphate surfactants.\u003cbr\u003e\u003c\/strong\u003e*Ages 3 and up\u003cstrong\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Phyto","offers":[{"title":"250ml","offer_id":54420238270793,"sku":"51127","price":15.0,"currency_code":"GBP","in_stock":true},{"title":"500ml","offer_id":54420238303561,"sku":"94744","price":26.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1009\/4444\/5769\/files\/3701436913236_1.avif?v=1779575141"},{"product_id":"phyto-softness-conditioner-175ml","title":"SOFTNESS Conditioner","description":"\u003cp\u003eThe SOFTNESS Conditioner\u003cstrong\u003e gently detangles\u003c\/strong\u003e hair for the whole family, from age 3 and up. Hair feels\u003cstrong\u003e softer\u003c\/strong\u003e, more \u003cstrong\u003esupple\u003c\/strong\u003e, and \u003cstrong\u003evisibly shinier\u003c\/strong\u003e after each use.\u003c\/p\u003e\n\u003cp\u003eAt the heart of the formula,\u003cstrong\u003e oat milk\u003c\/strong\u003e helps soften and care for the hair fibre, and\u003cstrong\u003e white mallow extract\u003c\/strong\u003e leaves hair twice as shiny for a healthy, radiant finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSilicone-free. No sulphate surfactants.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Phyto","offers":[{"title":"175ml","offer_id":54359651811657,"sku":"51130","price":24.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1009\/4444\/5769\/files\/3701436913113_1.avif?v=1779575236"},{"product_id":"phyto-softness-express-detangle-milk-150ml","title":"Express Detangle Milk","description":"\u003cp data-start=\"0\" data-end=\"209\"\u003eThe SOFTNESS Leave-In Milk \u003cstrong\u003egently detangles\u003c\/strong\u003e both wet and dry hair for the whole family, from age 3 and up. It helps make styling easier, \u003cstrong\u003esmooths frizz\u003c\/strong\u003e, and leaves hair\u003cstrong\u003e softer\u003c\/strong\u003e, more \u003cstrong\u003esupple\u003c\/strong\u003e, and \u003cstrong\u003evisibly shinier\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-start=\"211\" data-end=\"399\"\u003eAt the heart of the formula,\u003cstrong\u003e rosemary\u003c\/strong\u003e and \u003cstrong\u003ecalendula oil extracts\u003c\/strong\u003e help nourish and protect the hair fibre, and \u003cstrong\u003ewhite mallow extract\u003c\/strong\u003e leaves hair twice as shiny for a healthy, radiant finish.\u003c\/p\u003e\n\u003cp data-start=\"401\" data-end=\"440\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cstrong\u003eSilicone-free. No sulphate surfactants.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Phyto","offers":[{"title":"150ml","offer_id":54359756538185,"sku":"51133","price":24.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1009\/4444\/5769\/files\/3701436913151_1.avif?v=1779575290"},{"product_id":"phyto-softness-dry-shampoo-75ml","title":"Dry Shampoo","description":"\u003cp data-end=\"224\" data-start=\"0\"\u003eThis dry shampoo is the perfect daily S.O.S. solution, cleansing hair without water in just 2 minutes while \u003cstrong\u003erestoring volume and texture\u003c\/strong\u003e without leaving residue behind. Hair looks instantly \u003cstrong\u003erefreshed, clean,\u003c\/strong\u003e and\u003cstrong\u003e revitalised.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"409\" data-start=\"226\"\u003eAt the heart of the formula, \u003cstrong\u003eprebiotics\u003c\/strong\u003e help to rebalance and maintain a healthy scalp, while \u003cstrong\u003erice powder\u003c\/strong\u003e absorbs excess sebum to refresh roots and help extend the time between washes.\u003c\/p\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"438\" data-start=\"411\"\u003e\u003cstrong\u003eSuitable from age 3 and up.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Phyto","offers":[{"title":"75ml","offer_id":54359868899657,"sku":"51136","price":8.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1009\/4444\/5769\/files\/3701436913199_1.avif?v=1779575471"},{"product_id":"phyto-plage-rehydrating-after-sun-shampoo","title":"Rehydrating After-sun Shampoo","description":"\u003cp data-start=\"0\" data-end=\"236\"\u003eThe PLAGE Shampoo\u003cstrong\u003e rehydrates \u003c\/strong\u003eand helps\u003cstrong\u003e repair hair\u003c\/strong\u003e weakened by sun, sea, or pool exposure. Its creamy foam gently cleanses while effectively removing sunscreen residues, salt, sand, and chlorine,\u003cstrong\u003e leaving hair soft, light, and refreshed\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-start=\"238\" data-end=\"400\"\u003eAt the heart of the formula,\u003cstrong\u003e calendula extract\u003c\/strong\u003e helps nourish and soften the hair fibre, while \u003cstrong\u003ewhite mallow extract\u003c\/strong\u003e delivers \u003cstrong\u003etwice the shine* for a radiant finish\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-start=\"402\" data-end=\"440\"\u003e\u003cstrong\u003eSilicone-free. Sulfate-free. 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Sulphate-free and silicone-free.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Phyto","offers":[{"title":"200ml","offer_id":54427570700617,"sku":"91322","price":31.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1009\/4444\/5769\/files\/gommage-scrub-solution-phyto.avif?v=1779618948"},{"product_id":"phyto-scalp-solution-balancing-concentrate-polleine-30ml","title":"POLLEINE Balancing concentrate","description":"\u003cp\u003e\u003cstrong\u003eA cult favourite since 1969\u003c\/strong\u003e, POLLEINE is a \u003cstrong\u003epurifying pre-shampoo scalp concentrate\u003c\/strong\u003e with \u003cstrong\u003e10 essential oils\u003c\/strong\u003e. 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